Pernod Ricard

  • Design
  • Lighting
  • Mgmt
  • SFX
  • Video
  • Lasers
  • Staging
  • Festival

Pernod Ricard hosted their annual conference in Ibiza at the island’s famous Pikes Hotel. Made Up transformed the hotel’s historic tennis court into a conference space for 230 guests.

Event Production Management
In the lead up to the event, Made Up production managed all elements of the conference including international logistics ensuring that 230 director’s chairs and various other items made it to Ibiza in time!

Once on site, the first task was to install a 15m x 20m stretch tent over the main conference area. This was to ensure visibility of the 5.1m x 2.8m 6mm pitch video wall backdrop, and to also protect delegates from the intense Ibizan summer heat.

Following on from this we installed a 20ft x 8ft stage, a Pioneer XY Series sound system and branding. Finally, the furniture was set up which added in some fitting visual character lent a fun element to the conference space.

Presentation Design & Build
Working closely with Pernod Ricard’s Executive Committee, Made Up produced all the conference’s live presentations. These included the design and build of 300 slides with built in bespoke animations.

Additionally, several highlight videos were created showcasing the company’s achievements throughout the past year, plus Go Pro video showing the Malibu/Ibiza Rocks consumer journey.

Photos: Luke Dyson

Other Case Studies